It all began in the classroom where Johnny Jones Mum was school helper. Inspired by a story that he read to her about a little girl who convinced her parents to get a dog, Johnny Jones declared to his Mum, "I'm going to manifest this story." That moment sparked a determination within him that would change their lives.

Many years earlier, their Mum launched RibbonTies, a beloved hair accessory business that flourished until life took a turn with her spray tanning venture, The Sorority. As her new business took center stage, RibbonTies was put on hold, but the dream of hair ties lingered in the background.

After school that day, driven by his dream of getting a dog, Johnny Jones enlisted his brother Jagger to help revive RibbonTies, the hair tie business that once flourished under their Mum's care.

The boys packed up 100 colourful RibbonTies, ready to knock on doors in their neighborhood to hopefully raise the funds needed for their furry friend.

As they set out and determined to do it on their own, they were excited but unsure of what to expect. To their surprise, the response was overwhelming, neighbours even going donations to help them achieve their dream of getting a dog. It ignited a fire within both of them leading to something they never imagined.

Together, they raised $485.00. One of their neighbors, who kindly supported them by purchasing some hair ties, wanted to know what kind of dog they dreamed of having. The boys had recently spent time with their cousin's cavoodle, so Jagger confidently replied, "A Cavoodle!" To their surprise, she gasped and said she knew someone rehoming their dream dog. Just two weeks later, Freddie joined their family — and RibbonTies was reborn.

Style you can wear and a story you can feel.